Rokstrat CEO · £5M to £20M+

The decisions you're making now will define the next decade. You shouldn't have to make them alone.

The fastest-growing and most valuable businesses in the world have peer advisory groups and investor-grade value creation teams behind them. Most leaders are navigating without either. Rokstrat brings both, for the first time.

If This Sounds Familiar

The weight of leading at this level.

"I'm making decade-defining decisions for this business largely alone. The people around me care, but they don't have the strategic depth or the experience to challenge me and help me work through things at the level I need."
"I've built something significant but I'm not sure it's as valuable as it should be. There's a gap between what the business is worth today and what it could be worth."
"I need leaders around me who understand what it takes to lead at this level. People who know my business, help me work through the biggest decisions, and push me toward the highest standard."
"I want options. To sell, raise, acquire, grow, or step back. I want the business positioned for whichever I choose, whenever I choose it."
"I want to build something with real legacy, not just a business that depends on me showing up every day. I've built something successful. Now I want to make sure I don't look back and think I missed the window."
"The world is moving fast and I'm not sure the business is fully ready for the next era. The decisions are getting bigger and more complex, and I want to get them right."
Why This Matters Now

At this level, every decision compounds. The right ones pull you ahead. The ones you get wrong are the ones you carry for years.

The pace of change has never been higher. AI is rewriting competitive dynamics faster than most leaders can track. Smaller, more nimble competitors are moving at a speed that larger businesses struggle to match - and the leaders who compound their advantages now will pull ahead in ways that become very hard to close. The businesses that get this right in the next few years will have a structural lead that lasts a decade.

At the same time, the decisions are getting more complex, not less. Capital allocation, team structure, market positioning, when to acquire, when to exit, when to invest and when to hold - these are decisions with real consequences, and most leaders are making them with fewer people around them who truly understand the weight. AI makes teams leaner. But it can't replace the judgement that comes from being in a room with people who've navigated the same complexity.

You've built something significant. The leaders who look back in ten years and feel proud of what they did in this window are the ones who had the right support around them right now. A personalised plan built on investor-grade value creation methodology. A room of leaders at the same level. And the momentum to keep making the right calls when everything else is accelerating.

What You Get

Your private advisory board, working to your plan.

The rigour of investor-grade value creation planning and the support of your own genuine peer advisory board, combined for the first time. Your Blueprint is the bedrock: the personalised plan that gives you certainty on what to do next, and the room that supports you through it.

01

The Deep Scan

Your business fully assessed across 10 dimensions. At this level that means multiple revenue streams, a leadership team to assess, more complex financial structures, and deeper competitive dynamics. Includes management team interviews, leadership depth assessment, and detailed enterprise value analysis alongside the full operational, market, and asset assessment. It reveals what you can't see from inside the business.

02

The Blueprint

Your personalised 36-month Value Acceleration Blueprint, built on the same investor-grade value creation methodology used by private equity and venture capital-backed companies. At this level it addresses the full range: value acceleration across every dimension of the business, alongside the strategic decisions you're actually facing - optionality, positioning, growth, M&A readiness, capital allocation, exit positioning when the time is right. Sequenced month by month. A living document that adapts as things evolve.

03

The Room

Your private peer advisory board of up to 10 other leaders of £5M+ businesses, all working from their own Blueprints and committed to helping each other work through the biggest decisions of this era. Monthly sessions chaired by Ryan. Every session opens with The Ledger, the accountability record of what each member committed to last time and whether it happened. The room doesn't just grow your business. It grows you as a leader.

04

The Rhythm

The board doesn't stop between sessions. Direct coaching from Ryan, with the strategic depth and value creation experience that matters at this level. A direct channel to the leaders in your board for ongoing support. Monthly Collective Sessions across all Rokstrat members, what leaders in the programme are deploying right now, what's emerging in AI, robotics, and automation, and what it means for your business. And Rok, your personalised AI advisory board, trained on your Deep Scan, your Blueprint, and the APEX Value Acceleration Framework. Your Rok is yours alone. Available 24/7.

Two Advisory Boards. One Mission.

The human board chaired by Ryan.
The AI board chaired by Rok.

A private peer advisory board for the conversations that need honesty, vulnerability, and real experience at this level. A personalised AI advisory board for the strategic thinking between sessions. Every member's Rok is trained on their own data alone.

Chaired by Ryan

Your Human Advisory Board

Up to 10 leaders of £5M+ businesses, all working from their own Blueprints and committed to helping each other through the biggest decisions of this era. The conversations about strategy, value creation, optionality, and the weight of leading at scale.

CEO · Professional Services
Founder · Tech Services
CEO · Manufacturing
CEO · Engineering Group
Founder · Healthcare
CEO · Financial Services
Founder · Software
CEO · Construction
CEO · Retail Group
Founder · Media
+
Chaired by Rok

Your AI Advisory Board

10 named AI advisors, each specialised in one dimension of the APEX Value Acceleration Framework, the investor-grade value creation methodology behind your Blueprint. Trained on your Deep Scan, your Blueprint, and your numbers. Your Rok is yours alone. Available 24/7.

North - Founder & Vision
Lumi - Positioning & Authority
Vault - Pricing & Offers
Omni - Discovery & Demand
Arc - Sales & Conversion
Bond - Experience & Loyalty
Horizon - Strategy & Innovation
Flow - Assets & Leverage
Pulse - Metrics & Iteration
Kin - People & Culture

Together, they make the leader genuinely unstoppable.

In the room

You've been approached about acquiring a smaller competitor and you have days to decide. Three leaders in the room have navigated similar decisions. Ryan has been on both sides of the transaction. In one session the acquisition thesis gets stress-tested, the risks get named, and you leave with a clear decision - one that would have taken weeks of expensive advisors to reach alone.

With Rok

It's the night before a board meeting. You want to test your growth strategy against what the market is actually doing. You open Horizon - the strategy and innovation advisor - and walk through the competitive landscape against your Blueprint. You walk into the meeting with a genuinely held view, not a rehearsed presentation.

Between sessions

A key member of the leadership team hands in their notice on a Monday. The CEO flags it in the board channel. Two leaders have been through the same thing at similar scale. Ryan knows the business and the team structure from the Deep Scan. By Wednesday there's a clear plan - before any recruiter has been called.

How It Works in Practice

From where you are today to legacy-grade.

Step 1: The Deep Scan (Weeks 1 to 4)

Four weeks. Extended interviews with you. Management team interviews and leadership depth assessment. Full financial analysis across multiple revenue streams. Customer and market analysis. Operational and systems assessment. Every asset your business has, mapped and assessed. Detailed enterprise value analysis. Everything evaluated across the 10 dimensions of the APEX Value Acceleration Framework, rated by impact and urgency. It reveals what you can't see from inside the business, and it's the foundation for everything that follows.

Step 2: The Blueprint (Your 36-Month Value Acceleration Plan)

From the Deep Scan comes your Blueprint. Built on the investor-grade value creation methodology most leaders at this level never get access to outside of private equity. It maps the highest-leverage moves available to you, sequenced month by month: value acceleration across every dimension of the business, alongside the strategic decisions you're actually facing - optionality, positioning, growth, M&A readiness, capital allocation. A clear, prioritised plan. A living document that adapts as things evolve.

Step 3: The Room

You join a private peer advisory board of up to 10 other leaders of £5M+ businesses, all working from their own Blueprints. Everyone knows each other's businesses and biggest challenges. Monthly sessions chaired by Ryan. Before each session, every leader brings their biggest win of the month, how they fared against The Ledger, their biggest current challenge, and the one thing they want the room to help them work through. Ryan knows where everyone stands because he knows their business and their plan, so everyone arrives prepared. The Ledger opens every session: what you committed to, whether it happened, what moved. Then the deep work. You leave with clarity, a decision made, and a commitment on record.

Step 4: The Rhythm (Continuous)

The board doesn't stop between sessions. Between meetings, every member has direct coaching from Ryan when they need it, a direct channel to the other leaders in their board for peer support, and Rok, their personalised AI advisory board trained on their own Deep Scan, Blueprint, and the APEX Value Acceleration Framework, available 24/7. Your Rok is yours alone: no other member has access to your data or your Rok. Monthly Collective Sessions across all Rokstrat members, what leaders in the programme are deploying right now, what's emerging in AI, robotics, and automation, and what it means for your business. Always progressing against the plan.

What It Feels Like

People who've got your back.

Ten other leaders and Ryan. People who know where your business stands, what you're working on, and what keeps you up at night. They challenge your thinking because they've earned the right to. They share what's working at their level because your success makes the room stronger. They understand the weight of the decisions you carry because they carry the same ones.

And underneath it all, your Blueprint: the personalised plan built on investor-grade value creation methodology, giving you certainty on what to do next even as things change around you. New challenges come up. New opportunities arrive. You work through them with people who've got your back, with a plan that keeps you moving in the right direction rather than reacting to whatever's loudest.

The decisions you're making shape the next decade. You shouldn't have to make them alone.

Certain. Supported. Not alone.

The Full Picture

Everything included in Rokstrat CEO.

The Deep Scan - full assessment including management team interviews, leadership depth assessment, and enterprise value analysis across all 10 dimensions

The Blueprint - your personalised 36-month Value Acceleration Blueprint, built on investor-grade value creation methodology, addressing the full range of decisions at this level

Monthly peer advisory board sessions chaired by Ryan, with up to 10 other leaders of £5M+ businesses, all working from their own Blueprints

The Ledger - your accountability record, opened at every session to track commitments and what moved

Monthly Collective Sessions across all Rokstrat members, covering the most pressing topics in the market right now

Rok - your personalised AI advisory board: 10 named advisors trained on your own data and the APEX Value Acceleration Framework, available 24/7. Your Rok is yours alone.

Direct coaching from Ryan between sessions, with the strategic depth and value creation experience that matters at this level

Direct channel to the leaders in your board for ongoing peer support between meetings

Monthly progress tracking against your Value Acceleration Blueprint

Transaction advisory lens when relevant - Ryan has worked on exits, fundraises, and M&A on both sides, and opportunities don't wait for a scheduled session

What Leaders Say About Ryan

From those who've been in the room.

★★★★★

"Ryan helped me grow a group to over $75M revenue and ultimately exit for a 9-figure sum. He is on my very short list of most trusted advisors."

John Reece MBE
John Reece MBE
Serial Entrepreneur, CEO & Investor
★★★★★

"Ryan supported us through the most challenging of times and we ultimately achieved a $23M Series B with Barclays and L&G. He brought clarity in the chaos and proved to be invaluable."

Dr James Widmer
Dr James Widmer
CEO & Founder, Advanced Electric Machines
★★★★★

"Ryan is a brilliant problem solver and was invaluable in getting my client the outcome they wanted. I would highly recommend him to any CEO or business owner."

Dan Renton
Dan Renton
Partner, Deloitte
The Transformation

From successful to legacy-grade.

Before

Making decade-defining decisions largely alone. Business is successful but not yet positioned for full optionality. No clear value acceleration strategy. No room of leaders at the same level who understand the weight of what you're carrying. Leading through the most complex era in business without the support structure it demands.

After

Certain and supported. A clear value acceleration plan, month by month. Real optionality: positioned for whatever you choose, whenever you choose it. Surrounded by leaders at the same level who've got your back. Building something with real legacy, and not doing it alone.

Investment

Rokstrat CEO.

For the leader of a business doing £5M to £20M+ in revenue. Whether you founded it, acquired it, or were brought in to lead it.

Register Interest ↗

Rokstrat opens in limited groups. Spaces are filled by application.

Membership from
£3,000
per month

For less than the cost of a single senior hire, you get a strategic advisor with $500M+ in real value creation experience, a peer advisory board of leaders at your level, a personalised AI advisory board, and a 36-month Blueprint built specifically for your business.

Common Questions

Frequently asked.

How is this different from coaching or consultancy?
Most coaching applies generic frameworks regardless of where your business actually is. Most consultants hand you a report and walk away. Rokstrat starts with a full assessment of your specific business and builds a personalised Value Acceleration Blueprint from what it finds, using investor-grade value creation methodology that most leaders at this level have never had access to outside of private equity. You then have ongoing support, from Ryan, from your peer advisory board, and from Rok, to actually execute against it month by month. The combination of a personalised plan built on real methodology and people genuinely committed to helping you deliver it is what makes it fundamentally different.
How is this different from joining a peer group?
Most peer groups give you the room but no personalised plan as the backbone and no assessment depth underneath. The options available to leaders today were built for a slower, simpler time. Rokstrat was built for this one. Every member has been fully assessed before they enter the room, and every member has their own 36-month Value Acceleration Blueprint. Sessions are built around helping each other make progress against a real plan, working through the decisions and challenges in front of you right now. The Ledger opens every session and holds every member accountable to what they committed last time. It's a working board, not a talking one.
How is this different from having an internal board or non-executive directors?
Internal boards and non-executive directors typically offer periodic perspective, often from people whose deepest experience comes from a different era and a different pace of change. They don't have deep, current knowledge of exactly where your business stands across every dimension, a personalised plan built around what you're trying to achieve, or the accountability structure of a working board. Rokstrat is something different and complementary: a peer advisory board of leaders doing this right now, alongside a plan built specifically for your business, and accountability to that plan at every session. It works alongside good governance. It doesn't replace it.
I'm considering an exit in the next 12 to 18 months. Is this right for me?
Possibly the best time to join. The Deep Scan will reveal exactly where your enterprise value sits today and where the gaps are. The Blueprint will prioritise the moves that increase value before you go to market. Ryan has worked on exits, fundraises, and M&A transactions on both sides, so the advisory is informed by what buyers and investors actually look for. This is where his experience is most directly relevant.
What's the time commitment?
The Deep Scan takes four weeks and requires meaningful input from you and key members of your team: interviews, financial information, access to key data. That investment is what makes the Blueprint genuinely specific to your business. After that, monthly sessions run for approximately three hours, plus the monthly Collective Session. Between sessions, the commitment is yours to shape: direct coaching from Ryan, peer support from your board, and Rok available 24/7.
What happens if I want to leave?
Rokstrat CEO is a monthly rolling membership after your initial commitment. You keep your Deep Scan and your Blueprint regardless. We'd rather have leaders who are fully committed to getting the most out of this, so if it's not right, we'll part well.
Not Ready to Register? Start Here.

How much of your business's real potential are you actually capturing?

45 questions. Five minutes. A personalised report across all 10 dimensions of the APEX Value Acceleration Framework that most founders say changed how they see their business. Free. No obligation.

Discover Your Score ↗
47%
Your Untapped Potential Score
Assessed across the 10 dimensions of the
APEX Value Acceleration Framework
Founder & Vision
Positioning & Authority
Pricing & Offers
Discovery & Demand
Sales & Conversion
Experience & Loyalty
Strategy & Innovation
Assets & Leverage
Metrics & Iteration
People & Culture

Every business I've ever worked with has been sitting on mountains of untapped potential.

The decisions you're making now will define the next decade. The key is getting them right, with the right people behind you, and not alone.

Register Interest ↗Discover Your Score

Rokstrat opens in limited groups. Spaces are filled by application.

The Unfair AdvantageWeekly insights on value creation, strategy in the AI era, and what the fastest-growing and most valuable businesses do differently.